San Francisco — CustomWeather, the world leader in weather services, has announced the launch of its global operations. The San Francisco-based company is now providing exclusive weather content for over 30,000 cities worldwide to internet and wireless markets. Cutting edge technology and geo-coded forecasting enable CustomWeather to deliver two-day detailed forecasts, seven-day extended outlooks and current condition reports for thousands of locations around the world. CustomWeather also offers long-range weather forecasts, real-time Doppler radar and satellite imagery, ski reports, allergy reports, marine forecasts, surf alerts, ski alerts, and airport delay forecasts. The CustomWeather product is available in multiple formats including ASCII and XML and is non-language specific. 

 

“The main focus of CustomWeather is on the client,” emphasizes Geoff Flint, CEO of CustomWeather. “We allow our clients to build out a customized weather section that resides on their own site, rather than linking out to an outside vendor. This maximizes advertising revenue for our clients and keeps viewers from leaving their site. Our clients have complete control over the look and feel of their weather section, ranging from the style of icons to the color on the page.”

Utilizing automated forecasting techniques, CustomWeather delivers weather forecasts in more detail and with greater accuracy than any other weather provider. CustomWeather offers the greatest selection of unique city forecasts on the web. Unlike other weather providers that simply duplicate weather forecasts for a given area, CustomWeather creates a unique forecast for each location in its database. Each location is geo-coded and can easily be integrated into a client1s web site or wireless application.

In the present marketplace, it is very difficult for a wireless or web-based company to find a weather supplier that will build customized applications. CustomWeather has filled that void by focusing on the needs of its clients.

“CustomWeather focuses its efforts in the marketplace upon clients in numerous industries affected by the weather such as travel, outdoor planning and sports,” according to Joe Lococo, President of CustomWeather. “Because the needs of each market segment are as varied as the weather, CustomWeather tailors its products, services and custom weather applications to match corporate identity and reinforce the branding efforts of each client.”

Later next year, the company will also provide long-range weather forecasts to weather sensitive industries such as energy markets, ship-routing, futures and commodities, and retail. CustomWeather will provide these industries with a weather solution rather than just a forecast. Utilizing the latest in modern meteorological science, CustomWeather will accurately forecast long-term trends in the weather and its impact on different industries. Whatever the weather need, CustomWeather is there for its clients.