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CustomWeather Expands Global Weather Coverage to Include More Than 125,000 Locations by Year-end
Tuesday, 12 March 2002 18:01
 
SAN FRANCISCO — March 13, 2002 — CustomWeather, the leading supplier of syndicated geo-coded weather data, today announced it will provide location-sensitive weather services for more than 125,000 global locations by year-end. By offering global weather coverage, CustomWeather enables wireless service providers to distribute instant weather information and predict exact forecasts for specific coordinates around the world.

CustomWeather launched its wireless weather forecasts last year, using proprietary weather models and applications that completely automate the weather forecasting process. CustomWeather is uniquely qualified to serve the wireless and location-based services industries with its XML-based, geo-coded forecasts. The geo-code identifiers (or GPS coordinates) enable wireless providers to supply exact weather data, without requesting any input from wireless device users.

“One of the most difficult challenges facing mobile users is having access to critical and relevant information—when and where they need it,” said Geoff Flint, CEO of CustomWeather. “Today’s announcement shows our commitment to provide wireless operators an unparalleled level of exact weather forecast locations, along with the ability to offer services that leverage desirable technologies such as XML, WML and HDML.”

CustomWeather’s service is available on multiple wireless channels including both cell phones and PDAs. Any wireless device that is compatible with the Phone.com gateway is also compatible with CustomWeather. “Historically, the usability of WAP services has been severely reduced because of a misguided use of design principles from traditional Web design,” said Flint. “However, CustomWeather designed its WAP site with the end user in mind—and we believe it ranks very well in terms of usability.”

CustomWeather offers an unmatched level of weather products and services available via WAP, including such things as forecasted airport delays, tide tables and earthquake reports. Furthermore, CustomWeather has an extensive line of products available for the entire spectrum of wireless users from the ski enthusiast to the surfer to the business traveler.

All CustomWeather wireless products revolve around a user’s location. Wireless providers can therefore provide weather content based solely on a user’s location through GPS coordinates or allow users to search by entering zip codes or city names domestically and internationally. CustomWeather will also allow users to individually register and personalize their weather.

Already available in eight languages in addition to English, and in both imperial and metric units, basic CustomWeather services such as current conditions and 7-day forecasts are married with more sophisticated services such as hurricane tracking, severe weather alerts and customized weather maps that can be generated instantly for any area of the world.

CustomWeather’s content has the distinction as the only weather forecast data available via Web-based XML queries. Furthermore, it is the only weather company that has geo-coded all of its products to enable content delivery based solely on GPS coordinates to accommodate the needs of the growing wireless and location-based services markets.

About CustomWeather, Inc.

CustomWeather, headquartered in San Francisco, is the leading supplier of custom weather content, services and applications that are designed to be fully integrated and private-labeled by wireless and online information providers such as Galileo Travel, Go2, and VoltDelta. CustomWeather’s geo-coded data feeds are offered in formats such as XML, ASCII and WML. CustomWeather generates weather reports and alerts for over 58,000 unique forecasts worldwide, establishing it as the leader for global location-based coverage. CustomWeather’s products can be viewed on its weather web site, www.MyForecast.com .



Contacts
CustomWeather, Inc.
Geoff Flint
415. 777 3945
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