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1.29.01
CustomWeather Introduces One-of-a-Kind Traveler Forecasting Service

San Francisco, CA—January 22, 2001—CustomWeather, the leading supplier of syndicated weather data to internet and wireless markets is introducing a new forecasting service to provide travelers with the earliest updates available about upcoming travel conditions. Unique forecasts for over 57,000 cities worldwide—more than any other weather supplier—are generated by CustomWeather’s unique technology and geo-coded forecasting. These forecasting techniques provide detail and accuracy that are unavailable to consumers from any other weather service.

“CustomWeather’s clients are informed well before the arrival of any weather that could affect their plans,” states Geoff Flint, CEO of CustomWeather. “The detail and advance notification that CustomWeather provides is unmatched in the industry.”

Flint explained further, “CustomWeather’s advanced forecasting technology guarantees unique and accurate forecasts for every city we cover, with more detail and advance information than anyone else. Other weather services claim that they cover a long list of individual cities, when in fact they offer only one forecast for a large region, and they simply duplicate the same forecast under the names of multiple cities. The consumer is none the wiser, except when the forecast turns out to be wrong—but by then it’s too late.”

One of CustomWeather’s most sought after travel features is a unique two-day detailed forecast. According to Joe Lococo, President of CustomWeather, “The two-day forecast is the most prized offering to travelers, because that’s generally just about when travelers begin to give close thought to the specifics of their upcoming travel arrangements. Travelers look at the week ahead for an idea of what’s going to happen, but it’s those few days just before a trip when they give serious attention to the specifics of their travel plans, such as departure times, and how that coincides with any upcoming weather activity.”

CustomWeather’s travel forecasting services are designed specifically for use on the Internet, and on wireless phones and devices such as PDAs and pagers. Valuable data such as comprehensive current condition reports, two-day detailed forecasts, seven-day extended forecasts, ski resort updates, marine forecasts and airport delay forecasts for over 57,000 cities worldwide, including 28,000 cities in the U.S, are provided in a variety of non-language specific formats including ASCII and XML.

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